Jing shopping11/12/2023 ![]() ![]() ![]() ![]() There are also a number of first-time stores based in the district, such as the first Prada perfume store in China and the first Achmique beauty specialty store in Shanghai. Notably, Clarins, a French cosmetics brand, has opened its first overseas facility in Jing’an. Regional headquarters of Kanebo from Japan, La Prairie from Switzerland, doTERRA from the United States, and L’Oréal, Sisley and L’Occitane from France are located here. The district has long been recognized as a great starting point for multinational corporations, particularly global cosmetics brands looking to join the Chinese market. Under Shanghai’s plans, Jing’an will become a hub for global company headquarters, serving as a powerful engine for the city’s “beauty economy.” The survey also stressed that an increasing number of global cosmetics businesses are locating R&D centers in China and investing in the domestic market to promote new technologies and products, particularly those tailored specifically for China. The survey found that men’s monthly cosmetics expenditure in 2021 was the same as women’s, ranging from 1,000 yuan (US$144) to 2,000 yuan, and their expectations have evolved beyond simple skincare to makeup.Īccording to market research firm Euromonitor, the Chinese male cosmetics market has grown from 10.4 billion yuan in 2013 to 16.6 billion yuan in 2021, and is expected to reach 24 billion yuan by 2027. 2023 Shanghai International Cosmetic FestivalĪ domestic industrial survey found that the Chinese beauty sector was increasingly catering to men and the elderly. ![]()
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